Brand Campaign

Relieving the small businessperson's pain
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​​Small business owners get into business to do something they love. And invariably end up spending a lot of their time doing things they don't love. COSE, the Council Of Smaller Enterprises, has a 35-year history of offering services and programs that can help small business owners deal with all the things they never wanted to deal with in the first place. This digital, print, DM and broadcast campaign made that point with the impact that can only come from simplicity.

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Role: Creative Director, Writer